Understanding the Power of Perception to Improve Communication

Communication is the core of everything we do as marketers. From our external marketing messages and how we relate to customers to the ways in which we collaborate with our co-workers. Join author and professional speaker Scott Stewart as he explores the nuances of perception, how it influences our unique world views, how it directs us and the power we have to change it.

Scott will illuminate the why's behind the questions: Why can't we always see the bigger picture? Why isn't what we say always what they hear? As well as, how we can overcome the barrier of our own perception to become better communicators and better marketers.